FRANCHISING

Salamar International Business Franchise Division

Franchise master center

Services provided:

  • Commercial advice
  • Technical support
  • Brand and local marketing
  • Management and control software
  • Activity performance reports
  • Financial advice
  • Business design and assembly
  • Training of managers and staff


In addition, in the case of catering and retail companies, the investor counts on the fact that the plant also has the capacity to produce and distribute products for sale to the end customer and to provide reinforcement or replacement personnel.

The franchise center will charge the franchisee a monthly royalty (pure or included in the commercial margin) in exchange for providing these products and services.

Organization chart of the franchise center

The departments have a specialization in two lines:
 

  • Support the franchisee
  • Grow the franchise network

 

  • Expansion: this department will be in charge of attracting new candidates for the opening of franchises and their follow-up until the opening of the new center; search for premises, negotiation of rents, coordination with renovation teams, etc.
  • Administration: department in charge of coordinating with the franchisees everything related to the "day to day" of the company; human resources, accounting, licenses, etc.
  • Operations: more focused on providing concrete solutions to franchisees such as monitoring KPIs, suggestions for improvement, product and service control, etc.
  • Purchasing: responsible for negotiating with suppliers, logistics management, competition analysis, financing, etc.
  • Marketing: to coordinate everything related to brand image, advertising, social networks, POS, etc.
  • R + D + I: department aimed at improving the processes and final products that will be supplied to the franchisee.


In order to adapt the size of the plant to the reality of the company, it is necessary to control the growth of the network. For this work, it is important to have the support of an expert franchise consultancy in this sector such as SALAMAR INTERNATIONAL BUSINESS.

We have, at the moment, the management of 4 types of franchises:
 

  • Restaurants
  • fashion
  • Real estate
  • Hairdressing, beauty and wellness